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A crucial question that all real estate agents will have to answer throughout their career is “How do I find new business?” In this video, we explain the 3 essential elements of a successful digital strategy and why your previous digital efforts might not have performed very well.

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ESSENTIAL

ELEMENTS FOR

MARKETING

REAL ESTATE

HOW TO MAKE DIGITAL MARKETING (ACTUALLY) WORK

TARGETING

The #1 most important aspect of digital marketing for real estate is targeting. With the proper targeting, you can advertise to people ready to buy/sell and avoid spending your money on people that aren't.


THE AD+OFFER

Our attention spans are shorter than ever. Coming up with an ad that has just the right mix of text, imagery, and compelling offer is key. The better the combination, the higher the conversions! Test, and then test again.

FOLLOW-UP & AUTOMATION

Digital leads are inherently less focused than referrals. Studies show that following up within 4 minutes of them becoming a Lead increases results by 400961 Text automations and CRMs make quick follow-up possible.

RELATIONSHIP & TRUST BUILDING

Buyers and sellers have many options, so why should they work with you? Building trust from the start is vital, so do things that provide value. Create the right offer, reach out quickly, and build rapport.

THE CLOSE

Of course, none of this matters if you can't close the deal. Once you've found your potential client, do what it takes to solve their pain point. Be creative and empathetic as you work towards the end goal of closing.

Where is your next deal coming from? For a lot of agents we’ve met with, this is the question that keeps them up at night. The solution? Implement a system that consistently produces warm leads and new listings, and stop stressing about where you’re going to find your next deal. This is all we do at Trendify Marketing. See this short video for a brief description on how our system works.


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Campus Visiting Hours by appointment only:

1st-18th each month AM times, M-F

19th-end of the month PM times, M-F

Visiting hours need to be scheduled in advance

OAK BROOK, ILLINOIS 60523. © INLAND REAL ESTATE SCHOOL, INC. A PROFESSIONAL STUDIES INSTITUTE, INC. COMPANY, 2010. ALL RIGHTS RESERVED.

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